Making The Most Of The End Of Summer

I cannot believe it, but the summer is sadly winding down. I recently invited a few friends of mine over and we had a whole day of what summer is really about: sunshine, being outside (of course in a pool) and making memories!

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In 10 days I head back to my second home, Kent State, for the next four months, which is why I have decided to make the most of my time while still at home.

Most of my plans for the rest of the summer consist of spending a lot of time in my pool, but I also have plans to see as many of my friends from home as possible because I don’t get to see them often.

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I am also planning on going up to Baltimore this weekend with one of my best friends, Jake, my sister, Payton and my mom to a peach festival! I do not really know what this peach festival entails… but I am hoping there will be some awesome peach cobblers and homemade ice cream!

It is so important for college students to have some relaxation time during the summer because we know as soon as we get back to school, it is time to hit the books again. I cannot even begin to think about the group projects that are ahead me this semester!

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Annapolis, Baltimore and D.C. have so much to offer in the sweet summer time. I live so close to Annapolis, and go everyday, so I have decided in my final week at home, there is one thing in D.C. I want to do and one thing in Baltimore I want to do before I head back to Kent.

In D.C. I want to head down to Georgetown to shop and then grab dinner in Dupont Circle at my favorite restaurant called  Mission. And in Baltimore I want to go with my mom to this awesome place my mom showed me on Instagram, Graffiti Alley.

Although I definitely enjoyed the  majority of my summer in NYC , I could not ask for more for the end of my summer in Annapolis.

Now I am going to go jump into the pool in this heat wave!

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NYC Will Always Have My Heart

I cannot believe it, but my NYC summer experience has come to an end. Unbelievable, right?

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New York City became my home this summer and I feel like I legitimately left a piece of my heart there. When I first arrived in the city, I kept saying “I think I am going to have a great summer but I definitely do not see myself here after graduation.” WELL, I WAS WRONG. This summer my heart grew fonder as the days went on.

From learning the subway to mastering the different areas of Manhattan, to becoming closer with girls in the classes and internship to discovering so many amazing restaurants, my summer in NYC is one I will never forget.

I lived in the Upper West Side, which I always compared to the suburbs of the city. My internship was in the Flatiron District and my classes were in Midtown. I loved my classes and I definitely learned a lot of about myself and what I want out of my future at my internship.

I interned at a fashion PR firm, which was definitely an experience I always dreamed about. For the past three years I have said my dream was to work in fashion PR, but after interning in a fashion PR firm, I learned that I LIKE fashion PR, but I don’t LOVE it. I am so grateful for the experience I had at the agency I interned for. I was able to work at both New York Men’s Day (the opening event for NYFW) and at New York Men’s Fashion Week.

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This summer was amazing, and I think one of my absolute favorite things was getting to try all the different trendy foods that were all over Facebook and the internet this summer. For example, Frosé, the roll-up ice cream and I went to the bakery , Union Fare, which sells the rainbow croissants, but they were sold out by the time I got there so I tried their cookies and cream croissant, which was just as fabulous!

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Exploring was also amazing. You would think in the eight weeks I was there, I would have been able to do everything I wanted to, but I didn’t. If I did not have class or my internship, I probably could have, but I know that I will definitely have to do the things I wanted to do this summer first as soon as I am back in the city!

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Another thing I loved about being in NYC, everyone wants to come and visit! My sister, Payton and best friend, Amanda came twice, my friend Mary came with Payton and Amanda on their second trip and my friend Erin came up for a weekend trip. The FUNNIEST thing was Erin and I sleeping in my twin sized bed in my dorm room, haha!

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During my friend’s visits we explored all around Manhattan and went to Brooklyn! In Brooklyn, we adventured in Williamsburg and DUMBO, which is in the picture below.

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DUMBO: Down Under the Manhattan Brooklyn Overpass 

Dumbo was gorgeous! The architecture, the view of the Manhattan Skyline and the view of the Brooklyn bridge are out of this world. The area is located right in the middle of the Manhattan bridge and the Brooklyn bridge.

This summer also included going to Her Conference. Her Conference is a conference hosted by Her Campus, an online magazine for women in college. I am a writer for Her Campus Kent State and I am also in their blogging network! They hosted a kick-off event, hosted by Rebecca Minkoff. I attended the event and had the chance to meet her. I fan-girled so hard! She was so sweet and even signed the inside of the bag I purchased that evening.

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I cannot believe all of the things I did within these past eight weeks. These were just a few highlights from my summer. I truly cannot believe this summer is almost over. Summer 2016 is definitely my favorite summer yet!

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My Indie Fashion Media Finds

For a long time I wasn’t exactly sure if I knew the correct meaning of “Indie Fashion.” I was not sure if just meant trendy or hipster, so I looked it up and I have come to the conclusion that it really just short for the word individual.

After researching  some really awesome indie fashion magazines, I found The GentleWoman. They are a UK-based magazine that is in both print and digital. Their spring/summer 2016 issue is their thirteenth edition, which has Kirsten Dunst on it, which I was surprised by because she is an American actress on the UK magazine!

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Their almost 31,000 followers on Instagram could probably tell you that the magazine is known as a “fabulous biannual magazine for modern women of style and purpose.”

They feature ambitious journalism and celebrates inspirational, international women through its distinctive combination of glamour, personality and warmth. “The Gentlewoman offers a fresh and intelligent perspective on fashion that is focused on personal style – the way women actually look, think and dress” 

I started flipping through the magazine (they have an online preview of their magazine), I appreciated the magazine’s approach they took to appeal to the modern woman. I felt that I was not the reader they were trying to reach, but I still really enjoyed their magazine so I took a look at their online media kit.

The latest version they have is their media kit for 2015:

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If you take a look at it, I am a part of their target audience , I am 21 and I am confident, independent and most of the time stylish (haha), but they are really targeting women between the ages of 28-46.

The Gentlewoman is written more for the UK woman rather than the American woman, and I can tell that based off the adds they have on their website, along with their online preview of their print magazine.

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Their distribution is 62 percent within the UK and only 12 percent within the US, so I would hope they used ads that were more relevant for the UK woman.

Their magazine is unique, even starting with the name. I LOVE the name of their magazine. I think when people walk past a newsstand they would stop and have to think about the name for a second because at first glance they would probably think it says Gentleman, but nope it’s Gentlewoman!

I hope they continue doing what they’re doing because they seem to be pretty successful.

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BYOB- Build Your Own Birchbox! + A Giveaway!

Birchbox is the queen of all monthly boxes! We all know how popular these monthly boxes have become over the past year, and there is no stopping them.

I am fascinated how Birchbox continuously revolutionizes the monthly boxes and how customers try new products. I know so many who subscribe to their boxes, and now I am one of those people after visiting their store in Soho. In the last week, I have visited the store THREE times…you could say I am addicted.

This past time, I went with my two new friends, Morgan  of Mostlymorgan.com and Lara of Seafoananddiamonds.com! We went and created our own, customized Birchboxes.

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Me, Morgan (Middle) and Lara (Right)! 

Let me just start off by saying how adorable the Birchbox store is! Take a look at these pictures:

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Can you see all of the yellow? You all know I am in LOVE with the interior of the store, I mean how could I not be? It is YELLOW and MAKEUP!

After Morgan, Lara and I wondered around the store for a little bit, we decided to get to cracking and build our own boxes. Let’s take a look at the process~

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First, you choose one of the extremely cute box to put all of your items in, I chose the one in the middle!

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Second, look through all of the products and choose one from each other their sections: makeup, hair, fragrance, skincare and body.

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If you ever get the experience to go to the store, you will need at least 30 minutes to build a box because they have so many great products, it’s insane.

Here is a preview of the boxes that are full of sample size products for you to choose from!

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Birchbox has so many amazing options to choose from, especially things that you would be too nervous to buy a large bottle of, like a bee venom face mask.

We had a blast making each of our boxes. It was difficult to choose from each area of products. The only area that was not difficult for me was the hair section, because as most of you know, I get my hair washed once a week, so I do not need my own shampoo and conditioner etc., but I got this amazing hair tie made by L. Erickson.

At the end of a really fun hour and a half in the store, we had three amazing completed boxes! Lara’s boyfriend joined us and even made his own customized box in the Birchbox Men section of the store!

My box included: a Banana Hand Milk cream, a Stila liquid lipstick in the shade Fiore, a Ceramidin liquid skin moisturizer, which I used this morning and it is AMAZING, my L. Erickson hair tie and a Sud Pacifique Vanille Abricot perfume.

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We love our boxes so much that we have decided to gift one to our amazing followers because we love you all so much!❤

We are gifting one of the Radiant Finish Kits. The picture below describes all of the products inside of the box. The summer is the perfect time to have that dewy, luminous skin that we all want! It even has a full-size beauty blender!

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To enter to win the Radiant Finish Kit all you have to do is enter down below:

a Rafflecopter giveaway

The giveaway will start today at 6 p.m. and go until July 13 until 6 p.m.!

We are so excited about this giveaway and we hope you all are as well. I will announce the winner on July 13 on my Instagram: @Danieminor13.

After our trip to Birchbox, we had an amazing afternoon full of yummy food and photoshoots! I am so glad that this summer I met these two amazing women! I cannot see where the future takes our friendship.

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Cannot wait to announce the winner of our giveaway!

XODanieSparkle

NYC Street Style

NYC is the style capital of the world, so their street style is the place to see all of the hottest trends. This week I walked around NYC with my eyes wide open to find a few people who I thought were capturing current trends, in their own way!

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I also took a look at what people were wearing at a few events in NYC this week:

First event I decided to take a look at was the Pride Festival! I searched under the hashtag #Pridenyc2016 to see if I could see any trends that were being followed and sure enough, look at the girl below, she is a part of the ’90s choker trend!

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Second event I found was a blogger event, Carbs and Cocktails (I wish I could have gone, it looked adorable!) I loved that each blogger is rocking their own style. I❤ the girl’s outfit in the middle.

Check out these bloggers blogs up next:

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American Magazines or Global Magazines?

So, I picked up two magazines last week, one American and one Italian, and I noticed some stark differences between the two. I do not normally read global magazines, but I was intrigued to pick up Vogue Italia last Friday. The American magazine I picked up was StyleWatch.

I immediate saw a difference in the magazines, as I know they are for different readers, but I was still surprised to see how vastly different the two were.

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Something I found really cool that Vogue Italia did was use an actual model for the cover, rather than intriguing people to buy the magazine using celebrities. American culture really heavily focuses on celebrities, so a lot of times if we do not recognize who is on the cover of the magazine, chances are we will not buy it!

Taking another look at the covers, we can also see how much more marketing the American magazine uses… screaming at the buyers to “FIND YOUR SUMMER STYLE!” ” 186 STEALS UNDER $100!” while the Italian Vogue simply says “New Vision.”

By me stating the obvious differences of the covers does not mean that I like the Vogue Italia cover more, because I actually enjoy the StyleWatch cover much more, but I do not know if that is just me being the American buyer that I am because I am used to covers like these, or if I actually genuinely enjoy the cover more.

After taking a further look into the magazine, I can also see that Vogue Italia continues their more simplistic style. Vogue is known for being mostly ads and editorials, so this is nothing new to see this. But their ads are completely different from ads that you would see in an American magazine, even American Vogue.

This ad is seen in Vogue Italia:

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This ad seen in American StyleWatch:

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Look how different these two ads are! While they are both fashion magazines, one is showing fashion and the other is showing an ad for birth control. I think StyleWatch is marketing to their readers by having ads such as the one above, while Vogue Italia is attempting to market the clothing using a creative approach.

Maybe if I had picked up American Vogue, I would not being seeing the birth control ad, but I would still see ads for shampoos, and I am not seeing that at all in the Vogue Italia.

A lot of StyleWatch’s articles are about “How to get this celeb’s look for less.” I LOVE these articles because being in college, I cannot afford the drastic prices they pay for clothing, but I still want to rock the same look as them. StyleWatch is actually one of my favorite magazines, and that is because they are attempting to market to young women, just like myself.

After taking a look at Vogue Italia’s media kit, I saw that they are targeting an older target market than myself. They are attempting to target women 25-44, who are “upper levels of the population” meaning they want upper class women who can afford the clothing they are advertising! (AKA…not me!) But this doesn’t mean I don’t love looking at the beautiful clothes across their pages.

Something both magazines doing a better job at than they did before is their use of who is shown in their magazines. Vogue Italia does a good job with incorporating women of older ages and StyleWatch does a good job of incorporating a ton of diversity, yay for doing things they should be doing!

I haven’t written anything like this article before, but if you would like me to continue to talk about different magazines from around the world, let me know @Danieminor13 on social media!

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Les Copains x ’40s

After doing some research, I really wanted to find a collection that captured ’40s fashion. I think it is really interesting how fashion changed because of World War Two.

I find amazing how all of the United States had to ration a number of items so they could save the fabric and money for uniforms, food and other supplies for the soldiers. Because of these restrictions, fashion had to also become “rationed” with shorter hemlines and new ways to recycle clothing.

“In the fourth year of the war, fabric has become an expensive commodity. Fabric economy is essential; magazines offer advice on how to recycle old clothing,” stated on http://www.marquise.de/.

I think one of the reasons I love the quote above is because I love thrifting. Although I do not live in a time now where I need to recycle my clothing, thrifting is my way of recycling clothing.

Looking into Les Copains Fall Winter 16 Collection:

While looking through photos, the first thing I noticed were the colors. She chose muted colors, which were a popular choice in the ’40s.

Because of the ration, even colors were affected.

 

 

Photos from the Les Copains FW16 Collection:

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All of these looks have the same hemline and skirts. The material used for skirts is also similar to the pencil skirts that were typical in the ’40s.  Her collection also includes the synched waist that was common within the ’40s.

Her collection combines a lot of texture, which also makes up for the lack of color in her collection.

The looks that I have posted above, my favorite is the last one because of the sequined top. Although this would not be typical in the ’40s, I like that she made these looks more modern for FW 16.

Usually when people focus their collections on the ’40s, designers will focus their looks on the “Rosie the Riveter” looks because women finally had the opportunity to go off and work because men were overseas fighting the war, but Les Copains focuses more on the feminine side of the ’40s.

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